Whether you like it or not learning how to sell is one of the most valuable skills in the world. Top sales people are regularly in the top 5% of income earners in the United States. Unfortunately there are no transportation sales books but these 5 books on sales will help you be successful as a freight broker or freight agent.
The skill of learning how to sell a product, service or more importantly your ideas or thoughts can sometimes be the difference between success and failure, especially as an entrepreneur.
So I have good news and bad news. Which do you want first?
Let’s get the bad news out of the way.
My online freight broker and freight agent training program is not a sales training course. While I do talk about sales, I specialize in teaching people the fastest and least expensive way to become a freight broker or agent.
Ok…now for the good news!!!!`
In this post I share 5 books that I highly recommend to help you learn how to sell as a freight broker or freight agent. If you read these books and implement what you learn, along with my online freight broker training course, you will have all the tools you need to far surpass the $1.2 million in sales I did my first year as a broker.
So here we go…
1. NUEROMARKETING – Understanding the”Buy Buttons’ in Your Customer’s Brains by Patrick Renvoise and Christophe Morin
2. Take the Cold Out of Cold Calling by Sam Richter
3. How to Win Friends & Influence People by Dale Carnegie
4. The Sales Bible – The Ultimate Sales Resource by Jeffrey Gitomer
5. Zig Ziglar’s Secrets of Closing the Sale by the Zig Ziglar
Before I sign off for today, I have to share what I believe is the most critical element to becoming a successful entrepreneur.
You have to invest in yourself, you have to constantly be learning and evolving.
Anytime an expert in a given field is willing to share their experience and the hard fought lessons they’ve learned over the past 10, 20, 30 years for the price of a movie ticket…you really need to listen!
If you’re like many, reading is a chore so I strongly suggest getting audio versions from audible.com
QUESTION: Should I write the first transportation sales book? Your feedback is always valuable!
Freight Broker Trainer / 6X Inc. 500 Fastest Growing Freight Broker